BIRTHDAY REFLECTIONS: WE ARE ONE!
Pausing, looking back and sharing our three key learnings with you after a year in the biz.
Gemma & Raquel
LESS IS MORE
We’ve done it all this year; from rich, deeply saturated colors and candied tones to barely there. And, we CANNOT wait to show you how we’ve approached color and texture for our new SS19 collection - which is launching very, very soon. See a sneak peek to the left.
Learning to collaborate with our audience (you lovely people 😊) has also been major; we have learned that it’s not just about us.
For a product that others can also relate to, it’s about following the cues of what your audience responds well to and marrying that with our personal inspiration to create a shared, and more broadly relatable, vision.
This evolution to perfect our offering, striving to create something truly irresistible to our customers and satisfying for us, is evergreen.